The music industry is a notoriously difficult industry to get noticed in. How does one stand out to the industry Big-Shots who are inundated with hundreds of mailings each day? Well – here’s how Kontor Records decided to do it. …
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They say most people are either a dog lover or a cat lover. What can be true of both is the extent to which, fans of their pets will go to show their love.
Nestle Purina’s Felix, along with Polish …
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This stunt from Samsung isn’t a particularly new viral but its creativity has still been giving cause for laughter in the Hotcow office.
Samsung have created a fun experience to show the lengths some people will go to, to win …
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There’s are a few things that Red Bull are very good at. One of which is “bringing an idea to life” and never doing it half heartedly.
Yes, they’ve thrown a man from the edge of space, yes – they’ve …
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This week, the Hotcow team travelled to Ascot with some of our favourite clients, to be part of the Ascot races.
The sunshine held out (for most of the day anyway) giving those who had made the effort the opportunity …
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Huggies with ad agency Ogilvy & Mather in Argentina, have invented a pregnancy belt that lets expectant dads-to-be to feel their baby’s kicks and movements.
‘The pregnancy belt’ replicates their child’s kicks in real time from the mum’s belly.
The …
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Yo Sushi – once again they are re-defining customer experience.
16 years after Yo Sushi wowed diners with the conveyor belt Sushi concept, they are now looking at a completely new way to enrich the lives of the Yo Sushi …
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Hellmann’s Brazil have come up with an brilliant idea to increase the use of their mayonnaise.
Together with Digital Agency CUBOCC, they created a month long campaign at a Sao Paulo super market, fitting shopping carts with touch screen tablets. …
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Heineken showcased its latest technology invention at Milan Design Week – The ‘Ignite’ light up beer bottle.
The Dutch beer manufacturer has created a bottle that reacts to being toasted and being sipped at by lighting up. It can also …
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Norwegian soft drink brand Solo and ad agency TRY/APT Oslo have created the worlds largest message in a bottle.
The 8 metre long bottle filled with a 12 square metre letter and a case of Solo, was launched into the …
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