product sampling Archives - Page 4 of 7 - Hotcow

Are you thinking of using product sampling? Well start by asking yourself a question – what is the ultimate purpose of your business? To make money? To improve people’s lives? To revolutionise a particular market-place? Whatever your business goals, you …

What do Kelloggs, Walkers and Cadburys have in common? Apart from making our mouths water with their tasty offerings, these high profile brands are all big fans of product sampling. This age-old advertising method is mainly used by brands in …

The great British high street has long been a staple arena for experiential marketing. From gluten free muffins, to the latest anti-ageing cream, brands fight fiercely to grab our attention with eye-catching product demos and product sampling campaigns. But with …

Put simply, product sampling works. Whether you’ve been in business for years or you’re just starting out, handing out free samples of your products can grab the attention of consumers. In this post, we look at six top reasons to …