Taxis are becoming more than just a simple mobile billboard, turning into a experiential channel to engage with consumers on a one-to-one level. Just look at what the discount website Livingsocial.com has been doing in London recently.
Taxis are becoming more than just a simple mobile billboard, turning into a experiential channel to engage with consumers on a one-to-one level. Just look at what the discount website Livingsocial.com has been doing in London recently.