Cowshed Tools
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Brands ask us what makes our approach to experiential marketing unique - we say "we challenge convention, plan strategically and make the experience sensational and relevant". We show customers why they should love, trust, purchase and recommend your product and brand. Our tactics work because we create a platform to communicate with a targeted audience on a one-to-one level. We stand out because we are direct, high impact and non-traditional. We integrate the most relevant of the marketing strategies to form a well rounded campaign that reaches your target audience and allows them to EXPERIENCE your brand. This is experiential marketing and we are very good at it. Hotcow are especially skilled at marketing to woman. Woman’s wealth and spending power is growing exponentially, they are essentially three consumers in one: they are buying for themselves, they are buying for their families and in more and more cases they are buying for business. Female customers are a powerful market to engage and guess what, they love new experiences. When working together, Hotcow look after all the details - we conceive, design, plan, manage, implement and assess the whole experience. We leave no stone unturned for you. You can order a full fat or semi-skimmed service? ACTION 2. Give us a budget 3. Let us develop a plan for you to fall in love with 4. Fall in love with it 5. We implement it whilst you sit back reap the rewards of being considered the best Marketing Manager ever over a Martini in the Seychelles because your boss just gave you a payrise for being so spectacularly genius with the marketing budget! Bravo You!
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Traditionally guerilla marketing generates results by using time, energy and imagination to sell your brand. 
Customer participation and direct consumer interaction will create demand for your brand and understanding of your message. 
Sometimes you just need that extra special performance to add the 'wow' factor to your activities. 
Staffing is critical to effective brand interaction - choosing the best staff for the job will make a considerable impact on the end result for your campaign. Hotcow provide the 
Buzz Marketing aims to get people talking about your product through their peers, trendsetters or various technology mediums. 
The family that plays together stays together. You provide the teams, we provide the games…and your employees will provide the enhanced performance. 
To get a project off the ground it requires meticulous planning, creativity and team work to stay on message, develop the BIG IDEA, deliver on time and produce great work on budget. Work in the Field
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Read On Moo Talk
Consumer Electronics - Creating a Buzz in the 21st Century |
The consumer electronics industry has, in the past decade, been revolutionised by three things; miniaturisation, falling prices and a perception that technology is no longer simply functional but also a brand dominated style choice.
Add to this the fact that, in the main, most technology products have a maximum shelf life of 12 months before they are rendered obsolete or a significant update is issued and it’s possible to see just how intense competition for a market share is. If a product does not make an instant, significant impact then it is unlikely to have the chance to gain a foothold.
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Read On Cowshed Tools
Ambient Advertising |
 A simple, eye-catching and elegant advertising solution in the right place at the right time will have a massive impact. |
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