Another example of great experiential marketing! This little beauty comes from the Netherlands where Grolsch set up their “Cool Hotline”. Championing the cause of the cold beer, they created this unique service to ensure that people could enjoy their beers cold whenever they wanted. Another example of great experiential marketing! This little beauty comes from the Netherlands where Grolsch set up their “Cool Hotline”. Championing the cause of the cold beer, they created this unique service to ensure that people could enjoy their beers cold whenever they wanted. 
Right...Something to warm us all up!