In the current marketing environment, the latest developments in technology are becoming more and more recognised, trusted and ultimately implemented into campaigns. In the current marketing environment, the latest developments in technology are becoming more and more recognised, trusted and ultimately implemented into campaigns. 
Last month we commented on a brilliant experiential event by Daffy’s in New York showcasing live models standing in the store’s window. Here is another great example of an interactive display window promoted by the flagship store Nordstrom in Seattle.