We all love a good old horror movie every now and then, right? Well we thought we would give you an insight into what we would do to launch the movie and create a real sense of fear amongst our audiences. Read on to find out more about the Experience Fear Booth....
Looking for something a little different to make your event or campaign sparkle then gorgeous Philli Anderson will create the wow factor needed to make your activity a spectacular experience. Philli is a freerunner, dancer, acrobat, aerialist, martial artist and breakdancer. Get in touch with us for more details.
Get this...Columbia Pictures staged a real life wedding as part of the festivities around the launch of the Made of Honour Premiere. Michelle Golightly and Shaun Bollinger of Carlyle, Pennsylvania, got married in front of hundreds of paparazzi and thousands of spectators who were watching on a JumboTron TV screen and......did we mention that Mary Hart from Entertainment Tonight was legally ordained for the occasion and officiated! A fantastic promotional stunt to raise awareness around the release.
Imagine hosting an outdoor drive-in movie screening with the aim to drive commerce and activity in your local neighbourhood for a launch or to raise awareness around your brand.
Create a Michael Jackson look-a-like contest, implement a performance of the zombie dance routine by a specialist cast and give a brief lesson in the dance's key moves and offer zombie face painting. Not to mention making everyone comfortable to sit back and kick-off the film. The town will be buzzing with excitement and the local restaurants and bars overcrowded with people wanting to be part of the action. A roar and cheer, Bravo you, the activity was a huge success.
Explode onto the scene this summer and invent something Bigger and Better than anything you've done before! This concept was implemented at the Tribecca Film Festival in New York.
Create a Michael Jackson look-a-like contest, implement a performance of the zombie dance routine by a specialist cast and give a brief lesson in the dance's key moves and offer zombie face painting. Not to mention making everyone comfortable to sit back and kick-off the film. The town will be buzzing with excitement and the local restaurants and bars overcrowded with people wanting to be part of the action. A roar and cheer, Bravo you, the activity was a huge success.
Explode onto the scene this summer and invent something Bigger and Better than anything you've done before! This concept was implemented at the Tribecca Film Festival in New York.
To promote there collaboration with artists like Jeff Koons, Michael Graves and Yves Behar, Google mounted a three day public promotion that involved projecting images onto the facade of buildings in the meatpacking district of New York. The outdoor stunt provided an outdoor gallery space and a branded marquee gave visitors an area to play around with the themes and a place to sit and and play on computer stations.
For those that know Hotcow, you will know that we love adventure and new challenges - this weekend our team headed off to Southampton for Powerboating on Saturday and Wakeboarding on Sunday - it was absolutely bliss!. Find out about our adventures and see how you can inspire your own team experience!
Check out this installation art. Sometimes, it's the simplest of ideas that work the best. Not long ago we were looking into ideas for a travel business and how we could represent different seasons....
This piece of work is a fantastic example of installation art. We loved this piece of work and how well the agency had put the piece together. What a brilliant way to get a message across.
The news that one of the more famous names in the sweetie market – Chewits – is set to expand its range with the introduction of three new variants was met with some interest here at Hotcow.
As you by now know, we like to play around with concepts and hypothetical proposals – it tends to keep the mind fresh - and this broadening of Chewits’ market has had us thinking through an idea for a campaign.
With Xmas approaching and the cold weather hot on our tails, Hotcow worked up the Australia Week plans for implementation at the end of November in co-ordination with the Travelbag team. We created an in-store experience that would grab peoples attention using fabulous iconic window imagery, a typical Aussie road-sign, Kangaroo clings and an in-store "Taste of Australia" event. Our PR activity saw us get coverage across radio stations, newspapers, magazines and websites.