The Hotcow team are always on the look out for good examples of brands exploring innovation around the world. We love celebrating creativity in all forms and reviewing some great examples of brands that are seriously looking to stand out in the field. More than that, we love developing fun and engaging non-traditional campaigns, and anything unconventional that will add value to brands and their consumers. The Hotcow team are always on the look out for good examples of brands exploring innovation around the world. We love celebrating creativity in all forms and reviewing some great examples of brands that are seriously looking to stand out in the field. More than that, we love developing fun and engaging non-traditional campaigns, and anything unconventional that will add value to brands and their consumers.