A selection of the most appropriate promotional channels and measurement techniques has a cumulative effect on your campaign results and consumer recall, therefore, choosing the right agencies to represent your brand is key.
A selection of the most appropriate promotional channels and measurement techniques has a cumulative effect on your campaign results and consumer recall, therefore, choosing the right agencies to represent your brand is key.
There is a trend of brands adapting urban treasure hunts to capture the spirit of adventure of consumers, engaging them with a new experience with the brand so they can share their experience with others and be part of a ‘hunters community’.