Apparently Facebook has lost in the region of 2 million UK users, in the last 6 months or so.
In the USA this number is reportedly 8.6 million.
Whilst this still represents a very small percentage of the overall numbers, …
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Sunny, summer weekends in the UK are truly precious. You want to enjoy the whole day out in the sun and enjoy late, balmy evenings filled with fun and frolics.
How many times have you woken up early on a …
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The Spanish charity, Anar Foundation and agency Grey Spain have developed a very controversial, anti child abuse poster campaign.
The posters in question are unique in that they simultaneously display different messages. In this instance, the key communication will be …
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Those crazy fast dance moves, that might have failed to impress your fellow ‘clubbers’ over the years, could now be starting to ‘pay off’.
Dutch company Energy Floors have invented a dance floor that can generate electricity when it is …
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The soft drink industry appears to be in a bit of a pickle. A feature in last week’s Grocer magazine, focused on the sector and appears to show a marketplace in some confusion
The soft drinks sector is huge – …
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It has been 40 years since the first worlds mobile phone call, on a prototype called DynaTAC, was made by Motorola researcher; Martin Cooper. The DynaTAC mobile became a series of mobile phones manufactured by Motorola from 1983-1994. The first …
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Word of mouth marketing is one of the main factors behind consumers purchasing decisions. In fact, word of mouth is behind 20 to 50 percent of our purchasing decisions according to a research by Mckinsey. When consumers have developed trust …
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Last week a report found that Facebook is 4% down this year on exciting customers and increasingly there are other signs that people are turning away from being plugged into a digital world 24/7. USA promoted this last week with …
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Here is great example of a PR stunt that highlights an important issues in society; domestic violence.
German women’s right organisation Terre de femmes and McCann agency were behind the stunt called ‘The Truth’.
They set up a make-up stand …
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First it was Heinz with their “Get Well Soups”, then Starbucks roped Jimmy Carr in to emblazon our coffees with our names. Now it is Coca-Cola turn to join the personalisation party.
We haven’t quite yet reached Minority Report levels, …
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