Daily Archives

April 21, 2008

Response to News – Yahoo Microsoft

By | General, Industry News | No Comments
An Ugly Photo

The talk doing the rounds this weeks all seems to be about the massive power struggle on the other side of the Atlantic – and not the one involving Hillary Clinton and Barack Obama. No, all eyes are firmly turned to the attempted buyout of Yahoo by Microsoft.

The sums involved are staggering (Microsoft are offering $44.6 billion) – but what is more important is that the outcome is likely to have a highly significant effect on internet business in the short term and, in the long term, may even dictate where the future of the web lies.

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Example Activity: Amie Skin Care

By | Celebrating Creativity, General | No Comments
Amie Skin Care Products for teenagers

News is in that Boots.com is to become the exclusive online stockist of Amie, A Teenager’s Best Friend. This skincare range (for that is what it is) is formulated specifically for teenage skin “using natural formulations and 100% recyclable packaging.”

Having noted this we had the usual frank exchange of ideas in the office and came up with the bones of a promotional campaign for Amie.

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