Women are different to men we already know this…and if some of us don’t is there really any hope for the human race? However, there are plenty of people – notably in the advertising industry – that don’t seem to know just how different….and persist in either marketing products to women as if they had either exactly the same motivations as men or were a minority market lacking in real purchasing power. This is wrong on both counts.
Women are different to men we already know this…and if some of us don’t is there really any hope for the human race? However, there are plenty of people – notably in the advertising industry – that don’t seem to know just how different….and persist in either marketing products to women as if they had either exactly the same motivations as men or were a minority market lacking in real purchasing power. This is wrong on both counts.