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December 2, 2007

The use of Experiential Marketing in the non-alcoholics drinks industry

By | General, Thought Leadership | No Comments
use of Experiential MarketingWith research showing that the non-alcoholic drinks industry in Europe and the USA was worth a mammoth $241 billion dollars in 2005 and an increasingly discerning UK consumer market demanding high-quality, healthy, natural products it doesn’t take a thorough understanding of economics to observe that the non-alcoholic market is a strongly contested one.
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