LG Electronics appoints Hotcow as lead agency for 3D mobile launch

Hotcow Experiential Marketing Hotcow was appointed as the lead agency for the launch of the LG Optimus 3D smartphone after a competitive pitch against undisclosed agencies. We are very excited to be working with LG Electronics on this campaign!

The LG Optimus 3D is the first full 3D smartphone with Tri-Dual architecture that allow you to take photos, record videos, view and share 3D content without glasses, promising to change the way people interact with their mobile devices.

Hotcow will be responsible for the creative positioning, experiential strategy and implementation for the official launch of the 3D mobile in the UK. It will be certainly a fun and playful 3D experience. Just wait and see!

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