I’m sure we’ve all watched a hamster working very hard in its hamster wheel – but you do have to ask – where is that little hamster headed? He’s putting in so much work and ending up in exactly the same place he started.
Well that is probably the case for most hamsters, but not this little one. Volvo Trucks brought in little Charlie to demonstrate their dynamic steering feature on their new 15-tonne Volvo FMX. Swedish agency Forsman Bodenfors executed the stunt which wanted to prove that this steering feature is so light event a hamster can control it.
Already at over 3 million Youtube hits, this is a very creative and clever stunt.
Check it out and tell us what you think…
