Pursuing ideas that turn trying into buying
Universal Truth Number-We’ve-Lost-Count: Everyone likes to try before they buy.
And our research backs this up. Our Insights Team know the science of buying decisions and this enables our teams on the ground to put them into practice.
Whether it’s gaining new customers or reinvigorating lapsed users, sampling ultimately increases sales.
We conduct regular shopper surveys to understand and overcome the barriers that consumers go through when trying a new product before they start buying.
This knowledge enables us to increase results for your brand and our surprisingly different ‘sampling calculator’ gives you instantaneous cost estimates for promoting wet, ambient and hot products.
Our 2 to 3 day turnaround on all sampling jobs is also legendary. And handy.