As brand marketers search for effective ways to launch new products or refresh existing ones, understanding the different ways of distributing samples will ensure that you give consumers the right product experience and be considered for purchase. As brand marketers search for effective ways to launch new products or refresh existing ones, understanding the different ways of distributing samples will ensure that you give consumers the right product experience and be considered for purchase. 
This campaign from Lego in Germany represents a fantastic combination of creativity and artwork, and a brilliant example of