Last week John Frieda announced a £6m push in to the ‘home salon’ market. This appeared to us to be an interesting contrast to the recent approach taken by Tesco as they look to bring the salon to the supermarket. Last week John Frieda announced a £6m push in to the ‘home salon’ market. This appeared to us to be an interesting contrast to the recent approach taken by Tesco as they look to bring the salon to the supermarket.