We love it when brands create big, bold outdoor campaigns with a little touch of experiential. This recent example from Doom Super in South Africa literally stopped people in their tracks, with most of them taking pictures of it, and engaging with the campaign. We love it when brands create big, bold outdoor campaigns with a little touch of experiential. This recent example from Doom Super in South Africa literally stopped people in their tracks, with most of them taking pictures of it, and engaging with the campaign.