Last month we commented on a brilliant experiential event by Daffy’s in New York showcasing live models standing in the store’s window. Here is another great example of an interactive display window promoted by the flagship store Nordstrom in Seattle. Last month we commented on a brilliant experiential event by Daffy’s in New York showcasing live models standing in the store’s window. Here is another great example of an interactive display window promoted by the flagship store Nordstrom in Seattle. 
Live brand experiences demonstrate how customer participation and interaction can create demand for your brand and this is a great example of how experiential marketing can be used to drive traffic in-store.