Here’s another fantastic experiential combination of creativity and artwork, which invited consumer participation and created a bit of emotional connection.
We love it when we spot an experiential campaign that makes us feel all tingly with excitement, and here is the perfect example! Demonstrating the potential for a heart warming camping to spread exponentially through viral marketing and PR, Spanair certainly struck a chord last Christmas.
Hotcow are an award winning experiential marketing agency based in London.
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