Anticipated events such as the 2010 General Election, undoubtedly effects the public, but it also has provided the consumer market with a platform to jump onboard with. At a time where MP’s are getting their messages out there and essentially ‘selling’ themselves... Anticipated events such as the 2010 General Election, undoubtedly effects the public, but it also has provided the consumer market with a platform to jump onboard with. At a time where MP’s are getting their messages out there and essentially ‘selling’ themselves...