A real estate agency in Brooklyn, New York, has offered their employees a 15% pay rise if they get their company logo tattooed on them.

So far 40 employees at Rapid Realty have risen to the challenge and got permanently inked for the extra money.

The company owner Anthony Lolli is also paying for tattoos which can cost up to $300, however he has not got one himself yet.

Would you go this far to get a pay rise? Tweet us your thoughts… @Hotcow!