In the run up to Christmas celebrations, the volunteer-led humanitarian organisation British Red Cross has called on Hotcow to create an experiential pop-up shop and drive awareness to their gift shop.
From 13th to 16th December, visitors of Westfield London can visit the Red Cross pop-up shop and find a variety of Christmas gifts, learn about the charity’s campaigning, and help their beneficiaries. The British Red Cross fundraisers will also be on site to demonstrate how a minimum spend can make a big difference to someone in need.
“Christmas shopping is at the top of most people’s to do lists this time of year so why not shop with the British Red Cross, at our pop up, high street or online shops? It’s not shopping, it’s charity! You’re generosity will help people in crisis, both at home in the UK and abroad.”, says Diana Goss, New Business Manager of The British Red Cross.
We are very proud to be working with the British Red Cross on this campaign, and help support such a good cause.
Visit the Red Cross pop-up shop in Westfield London Shopping Centre – Ariel Way, W12 7GF
Thursday 13th December 10am – 11pm
Friday 14th December 10am – 11pm
Saturday 15th December 9am – 10pm
Sunday 16th December 12pm – 6pm