With summer on our doorsteps brands will need to start thinking up new ways to reach their customers and keep people buying and there staff from gazing out the window with desire. We have put our Hotcow thinking cap on and have come up with a few initial ideas to get your creative juices flowing.With summer on our doorsteps brands will need to start thinking up new ways to reach their customers and keep people buying and there staff from gazing out the window with desire. We have put our Hotcow thinking cap on and have come up with a few initial ideas to get your creative juices flowing.