What would we do to create demand for Scalextrics all new Silverstone branded formula 1 set? We are thinking along the lines of fully working F1 mock-ups dispatched to major cities, a radio competition, a roadshow where we build the longest man size Saclextric track in history - all under the tag line "Scalextric Silverstone: Out Now...For the Child In All of Us. What to know more....read on.