Daily Archives

March 14, 2008

Industry News: Drinks Advertising

By | General, Industry News | No Comments
Drinks Advertising Some of you may have noticed a story in the news the other week (well, maybe not, it was only released on Valentine’s Day…when our minds tend to be on other things) about Diageo, the drinks giant, announcing a half year pre-tax profit of £1.37 billion – 5% up on last year. You may wonder why this is in any way interesting – other than being a sort of proof that when the economy starts to wobble, we drink more.
Read More